Tuesday, April 16, 2024

Reggae Festival to see changes


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Look for a revamp of the Barbados Digicel Reggae Festival in the future.

Al Gilkes, director of FAS Entertainment touted that idea as he said change has to be embraced, especially when patrons spending power and their tastes change.

“We have always been looking at the concept of what the festival will be year after year . . . . . We will soon have to look at other genres other than reggae to continue to attract patrons.”

Gilkes was talking to sponsors and media and a meet and greet at Kensington Oval, as the festival kicks off Sunday with Magnum Reggae On The Beach at Pirates Cove, the promoters are excited to stage the 13th edition of the festival.

From a single event to now four events, FAS has been about growth, so much that while the Bajan night hasn’t got a positive response, the local artistes have got almost equal billing on each night’s event.

The Mount Gay Vintage Reggae Night will see the band Troubadors gracing the stage among others, and to cap the annual festival Farley Hill will open its gates to patrons wanting to see Jah Cure and Tarrus Riley among others.

Gilkes stated that while VAT and NSRL still affected their bottom figure they aimed to put on a good show for patrons who travel from the region and as far as Amsterdam to Barbados just for the festival.

Site visits were done on Wednesday and Gilkes said the rising costs of putting on such an extravagant festival would not be passed on in ticket prices. (NS)


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