Saturday, April 20, 2024

CIBC FirstCaribbean takes top award


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Less than two months after releasing enhancements to its mobile app and online banking platforms, CIBC FirstCaribbean has been named the Most Innovative Bank in the region at the prestigious World Finance Banking Awards presented by UK-based World Finance Magazine.

The bank is the only Caribbean-based bank to have been recognised at this year’s event.

“We are delighted to have won this prestigious award,” said Trevor Torzsas, the bank’s Managing Director, Cards and Customer Relationship Management. “The award is a testament to our commitment and relentless efforts at leveraging emerging technologies to make banking easier for our clients.”

Earlier this year, CIBC FirstCaribbean revamped its mobile banking app to include services that are built on Visa technology − namely, mobile location confirmation and “Freeze My card” service. These features were the first of their kind to be introduced within the Caribbean by a bank. Through the app, clients can also easily check their account balances, transfer funds between accounts or to other CIBC FirstCaribbean clients and pay bills, all from their mobile device.

More recently, the bank launched an upgraded online banking system that allows its clients to bank online with the highest level of reliability and security, including two-step verification and real-time alert features.

According to Torzsas, new technologies play a vital role in allowing the bank to pursue its digital strategy. “Our success could not have been possible without our investment in technology. Technology remains one of our top priorities as a bank and it has allowed us to deliver on our promise of ‘banking that fits your life’ by responding to client feedback and creating solutions that allow them to bank when and how they want. What is even more exciting is that our digital transformation has been well received by our clients who continue to engage with us more through these digital channels.” (PR)


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