Former Minister of Tourism Richard Sealy is charging that the suggestions to replace the controversial slogan Little island, Big Barbados, have been shelved because they are embarrassing.
Sealy was speaking as a guest of Just Politics: Our Worldview, on Facebook on Sunday, and he lambasted the current administration for an embarrassing tourism sector, taking special aim at the failed slogan.
He said that the Government paid $700 000 to an overseas entity for the slogan and didn’t think to Google it before the big reveal. Since then, Government had tasked a new committee, headed by Professor Sir Hilary Beckles, Vice-Chancellor of The University of the West Indies to come up with a new slogan.
“The reason why the new committee has not reported is because what they came up with has been put on a shelf. It is embarrassing. Sir Hilary Beckles is a brilliant historian, he is a very capable university administrator, phenomenal thinker, writer [and] academic, but he is not a sloganeer, he is not a marketer, he is not a tourism person,” he said. (RA)
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