Jamaica has launched a campaign aimed at getting nationals to eat more locally produced foods and products.
The “Eat Jamaican” campaign is a J$17.2 million (US$200,653) joint initiative involving the Food and Agricultural Organization (FAO), European Union (EU) and the Ministry of Agriculture here, promoting the consumption of locally produced foods, specifically from increased production and productivity, while enhancing food security
Agriculture and Fisheries Minister Dr. Christopher Tufton used the launch to appeal for increased investments in the agricultural sector, citing significant opportunities from growing local produce.
Tufton said that based on the sector’s performance, it was an opportune time for investors to get involved by applying entrepreneurship and creativity to improving production systems, through investment and better management.
The Minister cited peppers, ginger and cocoa as products which have performed well over the past two years, pointing out that fruits and vegetables, which have a niche market, needed investments as Government alone could not do it. (CMC)
