Barbados is in for some major exposure through a live broadcast on NBC’s popular Today Show this morning.
Nine-time monarch Gabby, soca queen Alison Hinds, Pinelands Creative Workshop and a group of stiltwalkers will be performing during the show being shot from the terrace and beach at the upscale Sandy Lane Hotel, St James.
Officials were tight-lipped on the broadcast and other details about the visit, but the WEEKEND NATION has confirmed that the Barbados Tourism Authority (BTA) is involved.
The BTA’s Averil Byer explained that the authority had agreed to keep full details under wraps until today.
“We are under confidentiality agreement. I cannot go into details but it is a very positive thing for us,” Byer said.
The show gets under way at 8 a.m. and viewers may get to see regular hosts Matt Lauer, Al Roker, Ann Curry and Natalie Morales.
Yesterday Lauer, who is the host of Where In The World Is Matt Lauer? segment of the Today Show, broadly hinted at his next stop as he prepared to leave the Alps.
“With the Alps to our backs, we make tracks for a party of epic proportions,” said Lauer.
Crew members and producers have been on the island for the past few weeks, working with local support staff, to ensure the success of the live multi-camera television production.
